How Authentic is Your Leadership Brand?
During my recent Dare to Lead™ Facilitator training with Brené Brown I experienced the power of authenticity up close and personal. Brené is well known for promoting the importance of authenticity as a “daily practice of letting go of who we think we’re supposed to be and embracing who we are.” She shares her own struggles with perfectionism and self-compassion which it makes it easy to relate to her as a person instead of a superstar who has been on Oprah’s SuperSoul Sunday and has a new Netflix special Call to Courage.
Since I’ve read all her books and watched her videos many times, I felt like I already knew Brené. Although meeting her was a little surreal it was also very real because her brand is all about authenticity, vulnerability and courage. Brené is the same person no matter what the circumstances.
We often hear about people in positions of power and influence who present one image to the world and another behind the scenes. If I asked your colleagues to describe your leadership brand would they mention authenticity?
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